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Unlimited Mileage Battery
Rimac's warranty strategy and why that is interesting
Rimac announces an unprecedented unlimited mileage 8-year battery warranty. Traditionally, most EV manufacturers have offered an 8-year warranty, but these have typically been limited by mileage. This limitation often reflects a cautious approach, balancing the risks associated with battery longevity against the practical usage expectations of the vehicle.
This suggests that Rimac's batteries are not just designed to last, but are also expected to maintain their efficiency and capacity over extended periods and distances. This strategy indicates a few key points.
Confidence in the technology they have developed
The way Rimac has structured its business model to offer this warranty is impressive. With the production volumes being relatively lower compared to major manufacturers, even a small percentage of callbacks could potentially lead to financial losses. However, Rimac's move suggests a calculated risk, probably making use of digital twins, helping them make more accurate models of their batteries. Rimac has partnered with UberCloud for just this purpose.
Rimac has adopted a modular architecture for their batteries. This means that in the event of a malfunction, it might not be necessary to replace the entire battery. This changes the cost of repair and replacement of batteries.
Rimac is potentially opening up avenues for secondary markets or recycling opportunities. This not only enhances the lifecycle value of the batteries but also contributes to a more sustainable EV ecosystem.